News

15-12-2009 SOLVA Moves!

SOLVA Moves! After a period of preparation, finally the moment is there! Read more.

15-07-2009 National Footfall Monitor

SOLVA launches: National Footfall Monitor. Solva recently installed the first shoppingareas with automatic visitorcounters. Read more.

26-06-2009 SOLVA People Counting Partnerprogram!

  SOLVA proudly announces her new People Counting Partnerprogram             Read more.

09-09-2008 Increased Sales Staff, Lower Wage Cost??

An international apparel chain decided to increase sales using more and better customer service.The first thing they did was install people counters to establish the exact staff to traffic ratio. Then they proceeded to improve it gradually.At a time when most retailers were cutting staff, this chain began ADDING hours, in spite of... Read more.

17-03-2008 Increase your hitratio

For nearly 30 years, we have been following closing ratio in stores and its relationship to sales. The bottom line... if you are serious about increasing your store sales, the fastest, least expensive and longest lasting increases in sales will come as a result of selling to a higher percentage of your traffic. This is especially true in mall based specialty stores, but we have seen cases, such as liquor stores, where one would believe that everyone that enters the store will make a purchase make significant increases in sales by focusing on the things that drive closing ratio. Basically, retailers have two types of strategies to increase sales... either increase the amount of traffic you receive, or do more with the traffic you get. Read more.

10-04-2007 SOLVA website renewed!

A new strategy. a new look. SOLVA stays ahead of times. Read more.